Pinarello has launched the new MyWay portal for the Dogma F road racing bike, which uses the latest 3D gaming technology for a more immersive experience.

The new MyWay system has been introduced to allow riders to choose from 4 different graphic layouts – mono, faded, edge and cut – along with 27 different colors, three different types of decals, and a gloss or matt finish.

Once you design your paint layout on the MyWay portal, simply share your configuration ID with Cicli Corsa and we bring your project to life. We will then be able to confirm your order with Pinarello ensuring the best service.

Each individual custom frame can be considered a work of art, as it will be made entirely by hand by the most experienced painters, with over 30 years of experience at the Pinarello headquarters in Treviso, Italy.

How is it done?

The long process begins with the careful preparation of each frame. The first surface layer is carefully hand polished to create a perfectly smooth surface to avoid any imperfections.

Only when the surface is perfect will the frame be moved to the paint shop where it is further cleaned and prepared for painting.

If the selected design requires more colors, after a drying phase the frame is carefully masked before the second color can be applied. At this point the masking is removed from the frame and details, such as fading, are then applied with an airbrush. This requires great precision and is done by the most experienced workers.

Each step requires resting and cooking times in the oven which make the process long and complex. When the painting is completed, a final transparent protective glossy or matt coat is applied according to the finish chosen by the customer.

The frame is then left to rest for 24 hours before the inspection and polishing phase which takes place entirely by hand.

The final step is the application of the new generation Decaplus decals which are applied using water and then cooked in the oven. The new graphics have been specifically designed to reduce weight, allowing for a perfectly smooth surface and offering exceptional finishes like the metallic ones visible in these photos.

The frame is cleaned and checked one last time before being passed to the technical team which make a further check on the threads, seat post and fork. Only after passing all these phases will the frame then be sent to the customer to be built up as their dream bike.

DOGMA F Cockpit

Cockpit The Pinarello Dogma F frameset is typically paired with the integrated one-piece MOST Talon Ultra Fast cockpit, as originally specified by Pinarello. If you wish to order this frameset together with the MOST Talon Ultra Fast cockpit, you can find the dedicated listing here.

Alternatively, you may consider a more exclusive and exotic upgrade option: the integrated Darimo Nexum Drag cockpit, specifically developed for the Dogma F. This ultralight solution offers a distinctive aesthetic character and a unique riding feel, while maintaining full compatibility with the frame. You can find it at this link. Please also review the related products section at the bottom of this page to ensure you don’t miss any essential or recommended components needed to complete your build properly, such as a computer mount, original bar tape, a spare rear derailleur hanger, or bottle cages.

For a truly refined and fully compatible setup, we also invite you to explore our dedicated selection of Dogma F compatible accessories and spare parts here (pag vuota). This curated collection includes original components and carefully selected upgrades designed specifically for the Dogma F platform, helping you achieve a cleaner integration, optimal fit, and long-term peace of mind.